A new app called uppa Baby Carriage is now available in the US, with the aim of bringing in more women into the industry.
Launched by former Uber employee, and now Uber driver, Tarek Naeem, uppa is a platform where women can make reservations and then get a car that will pick them up.
Naeeb has been in the business for five years and started uppa because he was tired of the old ways.
“I am tired of being a mother, I am tired with the traditional roles and the gender stereotypes,” he told TechCrunch.
“The way I see it, women are in the car for a reason, they are there to provide care and comfort for their families, and they are the ones who make the most money for Uber.” uppa lets you book a ride, pay for the journey and get a payment for your time.
The app lets you schedule the car, pay the driver, and then schedule it again and again.
And uppa has a payment option where the user can pay $10 per minute for the first 20 minutes of the trip.
There is a $1 per minute charge for extra travel.
It’s the same fee for an Uber ride, but the payment is made via a credit card instead of cash.
“If I had to choose one app to get me from point A to point B, uppa would be it,” said Naeeman.
Neeem has also found that women tend to prefer to use the app if they have a large family, so the app also allows users to book a car in their own home, with a small fee.
“You can book an Uber for two people in your own home,” he said.
“A lot of women don’t want to go to Uber if they don’t have children.
But if you have a car with you, then it makes it easier.”
The app has been downloaded more than 3 million times in the first week of availability.
And Uber is also rolling out a service that allows women to book car trips with men, in which women are paid in their cars.
But uppas drivers are not allowed to book rides for a man, since the app only lets women book trips for men.
“It is kind of a weird system,” said Carole Taylor, the CEO of uppha, the app’s parent company.
“There are a lot of stereotypes and things that are very outdated and don’t make sense.”
“The idea is not to make women feel like they are not a valued member of the Uber community,” said Taylor.
“We have a long way to go but this is really a step in the right direction.” uppca launched a few months ago, but it hasn’t had a big impact yet, according to Taylor.
A woman was also recently charged with DUI after being pulled over by a uppapi.
In the past, Uber has faced complaints about the sexism within the platform, and it has faced a slew of sexual assault and harassment claims in the past.
“Women are just starting to get an inkling that there is something different about the way Uber handles these kinds of things, and that’s something that Uber has taken very seriously,” said Emma Cuthbertson, a spokesperson for Uber.
“They’re not just doing it for men, they’re doing it to women as well.”
And as Uber expands to other countries, the company is also expanding its safety team, with more women joining its safety teams in the United States.
“These are new experiences for women, new ways of navigating this industry,” said Cuthberson.
“Uber has been an advocate for women in tech, and the way they have treated women is just really commendable.” umpca is a new way to make reservations with Uber, and uppba’s drivers are the first to use it.
It may not be as easy to book an uber ride with Uber as it is to book one with the regular app, but Naeeme believes that it will be worth it.
“This is really an incredible opportunity,” he explained.
“Hopefully this can bring a new generation of women into Uber.”