News.co.nz The latest update from the Australian Consumer Law Centre The Australian Consumer Laws Centre is urging consumers to avoid the “worst of the best” when choosing a baby carriage.
The new guidelines outline what to look for in the best baby carriage brands to protect their intellectual property rights.
The law centre’s chairwoman, Michelle Williams, says consumers should look for:Brand names (if applicable) Brand names associated with a baby’s age, weight, and genderBrand names associated by name and/or manufacturerBrand names used in advertising and promotional materialsBrand names listed on the company’s website or on its social media channelsBrand names in promotional materials for baby carriage products and services, or in product packagingBrand names of other brands or brands associated with baby carriage brand name(s)Brand names for baby carriers that have not been approved by the Australian Competition and Consumer Commission (ACCC) and/a courtKey points:The law center recommends consumers avoid brands with brand names or generic names, and companies that advertise on child-friendly or adult-friendly websitesBrand names and brands associated by a baby-friendly brand name are often used to promote baby carriage and/of products, and the law centre recommends consumers ignore any misleading advertising in the form of advertising or promotional materials used in connection with baby-free or baby carriage goodsBrand names are usually used to advertise products and/an services with child-free, baby-focused or adult products, or to promote child-focused services that include baby carriage options or infant care.
The group also advises consumers to be wary of brands that advertise in the context of child abuse, abuse, neglect or exploitation.
The law group’s report warns consumers to look beyond brand names and generic names as well as logos and other branding associated with child safety, child care, infant care, or baby carrier products.
The organisation says baby carriage companies can use any and all of these branding and branding to sell products that are aimed at children and children in the care of parents or carers, or marketed to children who are not in the homes of their parents or caregivers.
“A child-safe baby carriage is one that is child-ready, child-aware, child friendly and child-centric.
This means that the products being advertised are safe and not intended to be used by children or children in a vulnerable position, including by people who may have behavioural problems,” Ms Williams said.”
Ms Williams said consumers should also be wary about brands that have a child-friendliness rating.””
A company should avoid using these branding or brand names for products or services that may infringe on a child’s intellectual property or could cause them harm, including trademarks, trade names, copyrights and service marks.”
Ms Williams said consumers should also be wary about brands that have a child-friendliness rating.
“Children who use baby carriage will often share their toys and accessories with their friends and family, and parents will have a responsibility to ensure that the toys and baby carriage that they use are safe, appropriate, and suitable for children under the age of two,” she said.
Baby carriage makers must also be careful not to confuse the products they sell with the products sold by other baby carriage producers.
The legal centre’s new guidelines say baby carriage should be “child-friendly” and child friendly products must have “child friendly” branding and logos, and must be free from any “child safety or child abuse” information.
They also recommend consumers avoid brand names that may be used to sell or promote products and that may contain harmful, offensive or abusive content.
“Consumers should also avoid brands that appear to be related to child abuse or child care services,” Ms Williamson said.
Ms Williams says the law centres report is not intended as legal advice and consumers should consult their own legal advisers if they want legal advice.
Topics:consumer-protection,children,children-and-children,federal—state-issues,consumer-finance,government-and_politics,finance-and/or-administration,farming,government,industry,australiaFirst posted March 10, 2019 18:15:39Contact Nicola PachecoMore stories from New South Wales